Organic content is any content you don’t pay to put on an online platform, such as social media, or SEO-friendly content on your own website. Learn all about promoting yourself with organic content, and how it ties into paid Google Ads.
Social media is like a party where you get to meet new people and potentially make new friends. You can do the same on LinkedIn too! In this episode, Laurie shares all on how to be the life of the party and build your personal brand on LinkedIn. Watch this episode on:...
My guest, Tash Corbin loves organic content! (Almost as much as she loves ads!) In this lively and info-packed episode, we explain how successful organic marketing can be worked into paid ads success. Watch this episode on: YouTube. Listen on: Spotify, Apple Podcasts....
In this more casual podcast episode, I get to learn about The Queer Mystic and how this brand name came to be. We also talk about networking for neurodivergent folk and introverts! Watch this episode on: YouTube. Listen on: Spotify, Apple Podcasts. Esther Lemmens's...
To boost or not? If you've been studying digital marketing for a while, you may have marketers telling you to avoid it. But in this episode, I'm going to give you permission to boost your Facebook or Instagram posts. Yes there are use cases when a boosted post can...
In my earlier days of freelancing, many of my clients and prospects were against the idea of a WordPress website maintenance plan. Firstly, they didn’t believe they needed to spend more once a website was done. And secondly, they didn’t believe their business was “big...
Video didn’t kill the radio star after all! Radio, along with TV, is the most trusted source of information sharing in Australia and community radio is a fast track to connect with your local community. Loretta Hart shares shows how you can win at sharing your brand...
These SEO myths did the rounds in 2015, 2018, and ugh... Here they are again! And I will say this: I can't stress enough how search algorithms are changing all the time. If you got your SEO advice from an article written in 2015, I can say with 99% certainty that...
Having a well-defined target audience can set you apart from the crowd. In this episode Julie Gibbons (Brandiwork) and I explore what that means, and the consequences of getting it wrong. Watch this episode on: YouTube. Listen on: Spotify, Apple Podcasts. Julie...
Why, I'm so glad you asked the question! In this episode, we take a look into whether or not your business is or isn't ready to hire an ads manager. Watch this episode on: YouTube. Listen on: Spotify, Apple Podcasts. Transcript: Hey, this is Lou, and today I want to...
