You know as well as I do that nothing beats a perfect smile. And a perfect smile can be achieved with teeth whitening and/or cosmetic dentistry. But where do you turn when you need marketing for teeth whitening or cosmetics to attract new patients to your clinic?...
Google Ads
Google Ads offers a range of advertising options on its apps and websites. These ad placements can be used to drive awareness, warm up audiences, bring website traffic, get more sales, and retarget to previous website visitors.
What to Look for in a Google Ads Partnership?
The modern-day customer spends a significant amount of their time on the internet. Therefore, as a business owner, you will have to move your advertising and marketing efforts from offline avenues to major online platforms like Google. However, running advertising...
Episode 025: Audience Targeting for Paid Media Ads 101
Creating an audience to target with Facebook ads (or Google Ads)? How? Why? Where? Who? In this episode, I explain what you need to know about audiences, and my tactics on creating Facebook ads targeting interests. I tell you what I do if you’re not sure what...
Returning to work
Starting this week, I'll be working 4 day work weeks as a Google Ads specialist at AttentionMedia. 🖤💛 I did have plans to eventually leave to do my own thing, but that's now on hold. I gave it a shot, but I've come to the conclusion that the timing isn't right for it....
Episode 023: Google VS Facebook ads – is one better than the other?
I see this question asked all over the place: Which is better: Google Ads or Facebook ads? To put it simply: There isn't one that trumps over the other overall. No really! It's true! In this podcast episode, I take a deep dive into Google VS Facebook ads, whilst...
Learn About Paid Ads with Me, Tuesday Talks With Darleen
I'm excited to announce that my fun and eye-opening chat with Darleen has been released. If you've ever wondered what it's like to hang out with me, and see what treasures are inside my marketing/tech/creative brain, this is one way to do so. Take a peek in my head...
How to Get Found on Google: Getting on Online, Simplified
Modern-day customers look for their favorite brands online. Question — Can they find your brand online, especially on Google? Well, this is a critical question to ask since it is directly connected to your company’s bottom line. You see, the more people find you...
The shift to Online Tree
Attention! I'm in the process of merging with my lovely friend's web dev business, Online Tree. Going forward, you'll be able to reach me at a different email address. Click to reveal: l...@o...m.au Together, we'll be offering websites and funnel systems, which will...
Conquest Games Convention Case Study
People said this games convention was dying… But then I got my hands on its online marketing channels, and ran some targeted Meta ads.