Google Ads Consulting

Make educated decisions on your Google Ads with 1:1 sessions with me. Empower yourself to grow your business your way.

About Me

Hello! I’m Lou, a Google Ads consultant based in Naarm (Melbourne), Australia.

As a paid ads specialist, I have a proven track record of successfully placing businesses in front of their target audience, driving engagement and generating revenue.

If you’re not showing up on Google, your competitors will be. And I’ll help you do this by making the most of your advertising dollars. I’ve worked with clients across several industries including allied health, farming equipment, B2B eCommerce (just to name a few).

Skills

Experience across Search Ads, Display, Shopping, Demand Gen, PMax, YouTube.

Conversion pixel implementation.

Analytics and reporting.

Keyword research.
CRO and SEO consulting.

Credentials

Paid Ads Accelerator

The Digital Picnic // October 2022

View Credential

Google Analytics 4 Masterclass

The Digital Picnic // April 2024

View Credential

Adam Blackburn

Full-Stack Digital Designer

My Core Values

Holistic Business Strategy

Getting customers to click your ads is only half the battle! Part of what makes me different is that I look at your entire digital ecosystem in order to get you the best results.

Transparency & Integrity

Part of why I’m passionate about my work is that I don’t enjoy seeing business owners taken for a ride. I’ll always share results, answer questions, and give admin access wherever you need it.

Never Stop Learning

Technology changes fast. Part of my ongoing service to you involves applying best practices as they emerge. This is so that we’re always one step ahead of your competition!

Achievements

Google Ads results table showing ROAS for an eCommerce client

Client industry: B2B eCommerce
Location: Australia-wide
Budget: $5K
Revenue: $35K

Click-through-rate: 12% (industry average 2-5%)
ROAS: 6.3:1 (industry average 2:1)

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Packages

VIP Day

Get it moving or get it done.

A VIP day with me can be used to dive deep into your ads strategy and make recommendations to set you on a better track. Google Ads done right — business growth on YOUR terms!

Starting from $1,200 (ex GST) / per day

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I have to say you are phenomenal when it comes to Google Ads. I have worked with a few Google Ads specialists in the past. They are no way near your level.

Rodney Day

SEO Specialist

Frequently Asked Questions

Can you manage my ads for me?

Not at the moment. I’d much prefer to empower you to feel more confidient doing ads your way.

Can you help me with Meta/Facebook ads?

Yes indeed.

How do Google Ads work?

Advertising is the backbone of business as marketing depends on effective advertising. In the modern era, google ads have taken over the conventional means of advertising through their online advertising platform. The world has become a global village and Google is a central hub of this village. To own a business and not use Google ads is not a smart decision and here’s why:

Google ads are very convenient to use; it provides you with ease of advertising along with effective marketing. You start by creating an eye-catching advertisement. It can be a text or visual advertisement but the important part is using the right words or keywords, as is said in the tech language. These keywords are the most common phrases; individuals search for on Google relevant to a niche.

The ad is placed on Google ads, where a maximum bid is made that you pay to Google, only when someone clicks on your ad. Google shows ads based on the quality of the ad and the bid offered. When an individual types a search, the ad that is most relevant with the best bid, is promoted by Google on its home page and partner websites. However, you only pay per click made on your ad.

Why partner with an expert?

An expert will help reach your marketing goal most effectively in the least time. An expert knows the right tricks to make advertising work through Google Ads and functions to gather the target population. They can not only make relevant, high-quality ads but can also help generate effective clicks at low bids. An expert knows how to track the performance of ads and provide analytical reports. Improvements can be made based on these reports. Hiring an expert may seem costly now but it is a wise investment in the long run.

The bottom-line is that the scenario of marketing and advertising has changed multiverse over the years. Everything is now digital and more global through the most used platform, Google. Google Ads are a powerful tool to generate leads and grow your business smartly.

All of this is impossible without an expert, someone who knows the ground to play in. You can focus on your business while your Google Ads expert focuses on advertising! The decision is yours, choose wisely today to have an amazing tomorrow!

Let’s Connect

Would you like my help with your Google Ads? Let’s chat!