Episode 028: Why do you need email marketing? I think you’d be crazy not to!

Jun 27, 2024 | Podcast

It’s been mentioned several times now in my podcasts, and now I’ll answer: Why use email marketing? As a marketing person, I love businesses who take a proactive approach to grow their list. Not only that, but making good use of it. Email marketing is especially useful in a number of ways for paid media advertising!

Watch this episode on: YouTube.

Listen on: Spotify, Apple Podcasts.

Summary

  • Why email marketing is great fuel for your paid media ads. (And why I’d love you as a client.)
  • Why social media channels shouldn’t be be your only source of new business.
  • How a Gold Coast woman’s business vanished in an instant — By Emily McPherson, Oct 29, 2019
  • The advantage of pushing your message out to your email subscribers VS Instagram followers.
  • Why it pays to be patient with your marketing.
  • If it’s annoying, and it works… It still works, right?
  • A good example of why it’s a good idea to remind your customers you exist.

If you’d like me to address a digital marketing topic or question in a future episode, please don’t hesitate to reach out!

Lou Kozlevcar

Lou Kozlevcar

Lou (they/them) is a highly skilled digital marketing consultant based in Melbourne, Australia, with agency training and an impressive track record of success. Lou is dedicated to building beautiful websites that their clients can be proud of.

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