It’s a question that’s come up a few times on the podcast — why use email marketing? In this episode, I’m diving into what makes it such a powerful tool for small businesses. I love seeing business owners who take a proactive approach to building and using their email list well, especially because it pairs beautifully with paid media advertising.
Watch this episode on: YouTube.
Listen on: Apple Podcasts.
Summary
- Why email marketing is great fuel for your paid media ads. (And why I’d love you as a client.)
- Why social media channels shouldn’t be be your only source of new business.
- How a Gold Coast woman’s business vanished in an instant — By Emily McPherson, Oct 29, 2019
- The advantage of pushing your message out to your email subscribers VS Instagram followers.
- Why it pays to be patient with your marketing.
- If it’s annoying, and it works… It still works, right?
- A good example of why it’s a good idea to remind your customers you exist.
If you’d like me to address a digital marketing topic or question in a future episode, email me anytime.
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