You open your inbox one morning, and you see a subject line that reads: “Critical issues found on your website” or “Quick question about your Google ranking”. Your stomach drops for a second. Is your website actually broken? Are you losing clients right now? Take a breath. You almost certainly are not. SEO email spam[Continue Reading]
Tag: Tech Made Simple
Season 2, Episode 007: You don’t need to have it all figured out before building your website – here’s why
Websites can be big, hairy, scary projects. As someone who’s been doing this for decades, I have come to understand the overwhelm. In this podcast episode, I’m going to talk through what’s involved in a website project. This is to help you understand and get to know what’s ahead, before you worry about burning money[Continue Reading]
Switching from Etsy to your own website, important tips and tidbits
Thinking about making the switch from Etsy to your own website? Whether it’s because you feel ready for something a bit more profesh, or you’re just not happy with being part of that marketplace anymore, I get you. What I also understand is just how daunting the idea of creating a website is. Naturally, it[Continue Reading]
[Presentation] Preparing for Your New Website: Essential Steps for Success
Here’s everything you need for a new website (or a redesign of the one you already have). Spelled out in very plain, clear language. Because you didn’t start your business so that you can be stressed out by your online presence, yeah? Think of this as a helpful shopping list to get your website plan[Continue Reading]
Season 2, Episode 003: What should your website do? Time-saving tips and hacks (with Nikki Vera)
Thinking about getting a website but not quite sure what it can actually do for you? Your site can be far more than a digital catalogue — it can save you time, support your clients, and quietly boost your results in the background. In this episode, Nikki Vera (neurodivergent brand and web designer @ Studio[Continue Reading]
How to Make Your Website Neurodivergent Friendly
Want to ensure your autistic, ADHD, or neurodivergent customers will stay on your website and reach out? Your neurodiverse audience won’t say what’s wrong with your website, they’ll simply leave because it’s too hard. (TBH, us ND folks have enough to struggle with and complain about! 😅 ) In this snack-sized video, I’ll share a[Continue Reading]
Season 2, Episode 002: What to do when no one’s visiting your website (with Victoria Maxwell-Davis)
“Victoria, why is no one visiting my small business website? I paid a lot of money for it!” Don’t worry! We have an answer! In this episode Victoria and I talk about how to get website visitors. The answer to this might not be what you think… And we have a great time explaining it[Continue Reading]
9 Things that Quietly Break Your WordPress Site (and how you can fix them)
WordPress is flexible and approachable. However, its massive scale paints a target on your site and magnifies small mistakes. Today, WordPress powers about 43.4 percent of all websites, so your risk surface grows with the ecosystem’s size and pace. Because downtime threatens revenue and reputation, you need habits that are simple, repeatable, and grounded in[Continue Reading]
Episode 063: 7 smartie-pants reasons to use Meta ads (and 3 times you shouldn’t)
After having worked with Meta ads for a few years, I’ve come to understand what’s possible and what isn’t. In this episode, I’ll take you through some use cases when ads might be a good idea, and a few reasons I suggest holding back. Listen to this episode here: Transcript: Hello, hello, and welcome. I’m[Continue Reading]
Episode 062: Should you use WordPress? Why or why not? What you need to know first
If you’re about to start building a website (or refresh the one you have), I expect you’ll be curious about all the different options out there. Squarespace, Shopify, and Wix are all highly popular choices! But one that gets talked about a lot, and is widely used by small businesses, is WordPress. But is WordPress[Continue Reading]