Tag: Meta Marketing

Where do I even begin? Meta is just an all-round excellent ecosystem for reaching new audiences and likely customers. So have a peruse of this tag to get some fab insights into Meta marketing. Oh right! You might commonly see people refer to this as Facebook marketing, because that’s typically how people identify the Meta ecosystem.

Episode 014: Getting your tech ready for ads

Is your tech ready for ads? Do you know what you’re getting yourself into. Well I’m here to let you know that there’s more to Facebook ads than just hitting publish. Especially so if you want to see real results. Listen on to find out what tech you need! Watch this episode on: YouTube. Listen[Continue Reading]

Episode 013: Your first Facebook ad (even if you don’t quite feel ready)

Is there a way you can test your first Facebook ad without committing to budgets over $100? You bet there is! Tune in to this podcast episode where I explain Boosty Posties (boosted posts) for beginners. Watch this episode on: YouTube. Listen on: Spotify, Apple Podcasts. Transcript: Hello and welcome! In this episode, I would[Continue Reading]

Episode 012: Cracking the organic marketing code for paid ads success

My guest, Tash Corbin loves organic content! (Almost as much as she loves ads!) In this lively and info-packed episode, we explain how successful organic marketing can be worked into paid ads success. Watch this episode on: YouTube. Listen on: Spotify, Apple Podcasts. Tash Corbin’s website: https://tashcorbin.com Tash Corbin’s LinkedIn: https://www.linkedin.com/in/tashcorbin/ Transcript: Lou: Hey, so[Continue Reading]

Episode 011: How to decide on a good ads budget for list growth

In this episode we talk about how to decide on a good ads budget for list growth. This is for you if you’re not sure how much to allocate to grow your email list. I’ll tell you how you can find out information to make this decision easier. Watch this episode on: YouTube. Listen on:[Continue Reading]

Episode 010: The validation test: Will ads actually work for your business?

Alright so… How do you know if you’re ready for paid ads? I’m pretty confident they can work, but will ads actually work for you? As an experienced paid ads manager, I often have to make the call on whether or not paid ads is right for a particular business. Let’s explore this together in[Continue Reading]

Episode 008: 3 things to do before you hire an ads manager

These three things are highly recommended, if not crucial to do before you hire an ads manager. In fact, I’ll most likely turn a prospective client away if they haven’t begun to consider these things. Watch this episode on: YouTube. Listen on: Spotify, Apple Podcasts. Transcript: Introduction Hello, in this episode I would like to discuss[Continue Reading]

Episode 007: To boost or not to boost? That is the question

To boost or not? If you’ve been studying digital marketing for a while, you may have marketers telling you to avoid it. But in this episode, I’m going to give you permission to boost your Facebook or Instagram posts. Yes there are use cases when a boosted post can work! And there are times when[Continue Reading]

Episode 005: Ogres, onions and ads – stop focusing on the surface (it’s not just to make sales, you need the layers)

What do ogres, onions, cakes and good ad strategies have in common? They all have layers! And if you want to use ads for sales, you can’t go without them. Watch this episode on: YouTube. Listen on: Spotify, Apple Podcasts. ➡️ Free resource: The Ads Readiness Checklist – https://onlinetree.com.au/ads-readiness-checklist/ Transcript: Why Layers Matter in Ad[Continue Reading]

Episode 004: How to select a smart ads budget for your next launch

What’s an appropriate and smart ads budget for your Facebook ads campaign? The answer is right in front of you, if you know where to look. Watch this episode on: YouTube. Listen on: Spotify, Apple Podcasts. Transcript: Hey everyone, welcome to another episode of my podcast. Today, we’re going to talk about how to select[Continue Reading]

Episode 002: 3 unexpected ways ads improve launch results (list growth, visibility, messaging feedback)

Unexpected ways ads improve launch ads results! (These are: list growth, visibility, messaging feedback.) Ads are not just for making sales. Although, if you work on refining your ads and growing your list, you’ll build and nurture your audience. What we gain from growing and nurturing your audience is an audience who are more likely[Continue Reading]