I see this question asked all over the place: Which is better: Google Ads or Facebook ads? To put it simply: There isn't one that trumps over the other overall. No really! It's true! In this podcast episode, I take a deep dive into Google VS Facebook ads, whilst...
Meta Marketing
Where do I even begin? Meta is just an all-round excellent ecosystem for reaching new audiences and likely customers. So have a peruse of this tag to get some fab insights into Meta marketing. Oh right! You might commonly see people refer to this as Facebook marketing, because that’s typically how people identify the Meta ecosystem.
Episode 020: What do you put in Facebook ads to make then effective?
You might know that social media ads can be a cost-effective tool to grow your business. What you might not know is what to put in them. So let's talk about that! In this podcast episode I'll explain some effective Facebook ads examples. What content do you need? And...
Episode 019: Why do you need a Facebook Pixel to grow your courses?
In this podcast episode, I unpack the pixel! What’s a Facebook pixel? Why do you need one? Does it help promote your courses? Yes, yes, and yes! Oh and by the way, yes you can run ads without one, absolutely. I’ll explain why you want one, what information you get...
Episode 016: Is it worth trying to run your own ads? (Yes if tech is easy for you)
Are you questioning whether you should run your own ads? Let's explore this together with my marketing expert insights! Watch this episode on: YouTube. Listen on: Spotify, Apple Podcasts. Transcript: Hey there, wonderful people! Today, I want to address the question:...
Episode 014: Getting your tech ready for ads
Is your tech ready for ads? Do you know what you're getting yourself into. Well I'm here to let you know that there's more to Facebook ads than just hitting publish. Especially so if you want to see real results. Listen on to find out what tech you need! Watch this...
Episode 013: Your first Facebook ad (even if you don’t quite feel ready)
Is there a way you can test your first Facebook ad without committing to budgets over $100? You bet there is! Tune in to this podcast episode where I explain Boosty Posties (boosted posts) for beginners. Watch this episode on: YouTube. Listen on: Spotify, Apple...
Episode 012: Cracking the organic marketing code for paid ads success
My guest, Tash Corbin loves organic content! (Almost as much as she loves ads!) In this lively and info-packed episode, we explain how successful organic marketing can be worked into paid ads success. Watch this episode on: YouTube. Listen on: Spotify, Apple Podcasts....
Episode 011: How to decide on a good ads budget for list growth
In this episode we talk about how to decide on a good ads budget for list growth. This is for you if you're not sure how much to allocate to grow your email list. I'll tell you how you can find out information to make this decision easier. Watch this episode on:...
Episode 010: The validation test: Will ads actually work for your business?
Alright so... How do you know if you're ready for paid ads? I'm pretty confident they can work, but will ads actually work for you? As an experienced paid ads manager, I often have to make the call on whether or not paid ads is right for a particular business. Let's...
Episode 008: 3 things to do before you hire an ads manager
These three things are highly recommended, if not crucial to do before you hire an ads manager. In fact, I'll most likely turn a prospective client away if they haven't begun to consider these things. Watch this episode on: YouTube. Listen on: Spotify, Apple Podcasts....