Here’s everything you need for a new website (or a redesign of the one you already have). Spelled out in very plain, clear language. Because you didn’t start your business so that you can be stressed out by your online presence, yeah? Think of this as a helpful shopping list to get your website plan in order, before you start building it or engage with a designer or developer.
Note: This is presentation also available on YouTube if you’d like to watch it on your TV or app, or share it with a friend: https://youtu.be/8BRsU-wwSZU
Summary:
In this video, I walk you through the essential preparations needed before launching a new website or redesigning an existing one. I emphasise the importance of understanding your website’s purpose, mapping out content, and determining necessary visuals. I also discuss the significance of choosing the right domain and hosting, as well as integrating systems like email marketing and booking tools. I encourage you to think about your role in the project and the timeline for completion, as getting your website live sooner can help you start attracting leads and enquiries. If you have any questions or need further assistance, please feel free to reach out to me via email.
Chapters:
- 00:00 Introduction to Website Preparation — Why preparation is key, and how it will reduce stress.
- 02:40 Defining Website Purpose — We can’t start without this!
- 07:19 Content Writing Options — Will you write the content or hire a copywriter? I’ll help you decide!
- 11:37 Domain and Hosting Basics — Where will your pages and files be stored? And how we identify your website.
- 14:30 Email Setup Considerations — Will you use your domain for your email address?
- 18:17 Connecting Systems — E.g. connect your website to a booking calendar for seamless appointments.
- 20:34 Client Responsibilities — Will you have time to do this? Are you okay with asking for help in order to get it done sooner?
- 22:34 Post-Launch Considerations — I’ll talk about what happens after your website is finished.
- 24:23 Future Content Needs — It’s important to keep content fresh!
- 28:06 Conclusion and Contact Info — Want to continue picking my brain? You absolutely may!
Related content:
This presentation has been lovingly hand-crafted by me, Lou Kozlevcar! I’m based in Melbourne, Australia, and I specialise in bespoke websites for female professionals and woman/AFAB-led businesses. I’ll build you a website that positions you as a trustworthy professional so that you can attract your most aligned clients.
Email me: hi@loukoz.com
Or book an appointment on my calendar if you’d like to chat with me.
