Have you ever found yourself wanting to get out of a subscription, but found it difficult to find the option? That’s what we call dark patterns. It’s a deliberate design choice to make you consider a specific pathway in the app or website you’re using. It could be as simple as a pop-up when you[Continue Reading]
Category: Website Tips
Your small businesses’ website is like your digital front door. A well-maintained and well-optimised website is the key to online success. Learn about professional web design, and website optimisation tips with Lou Kozlevcar.
Subtopics include: WordPress, Website development, and SEO tips and strategies.
Switching from Etsy to your own website, important tips and tidbits
Thinking about making the switch from Etsy to your own website? Whether it’s because you feel ready for something a bit more profesh, or you’re just not happy with being part of that marketplace anymore, I get you. What I also understand is just how daunting the idea of creating a website is. Naturally, it[Continue Reading]
[Presentation] Preparing for Your New Website: Essential Steps for Success
Here’s everything you need for a new website (or a redesign of the one you already have). Spelled out in very plain, clear language. Because you didn’t start your business so that you can be stressed out by your online presence, yeah? Think of this as a helpful shopping list to get your website plan[Continue Reading]
How to Make Your Website Neurodivergent Friendly
Want to ensure your autistic, ADHD, or neurodivergent customers will stay on your website and reach out? Your neurodiverse audience won’t say what’s wrong with your website, they’ll simply leave because it’s too hard. (TBH, us ND folks have enough to struggle with and complain about! š ) In this snack-sized video, I’ll share a[Continue Reading]
9 Things that Quietly Break Your WordPress Site (and how you can fix them)
WordPress is flexible and approachable. However, its massive scale paints a target on your site and magnifies small mistakes. Today, WordPress powers about 43.4 percent of all websites, so your risk surface grows with the ecosystemās size and pace. Because downtime threatens revenue and reputation, you need habits that are simple, repeatable, and grounded in[Continue Reading]
How to get reviews for your business? And why should you?
Reviews and testimonials are something you can pursue to help grow your business and attract more bookings and sales. In this article, I’m going to break down why, where your reviews get posted, and what you can do to encourage more of them. And yes, I’ll also weigh-in on what to do about negative reviews.[Continue Reading]
People are searching with AI now. What does this mean for you?
You’re seeing, and I’m seeing it too. Whether you like it or not, Google Search results aren’t what they used to be a decade ago. And more and more people are looking to ChatGPT for their answers. What does this mean for you? Do you have to do special SEO for AI? TL;DR, let’s be[Continue Reading]
Best practices for childcare provider websites
If you own or work in a childcare centre, one thing is certain: Babies and children grow up! And once they move on, you need to fill spaces with new families. Obvious, yeah? And if it isnāt yet, your website should be a helpful tool in helping a family decide whether or not to choose[Continue Reading]
What is SEO? Let me explain it to you, plainly
If you want your business to last over the long haul, people need to know you exist. In this video, Iāll explain what SEO is in simple, no-tech terms. You’ll understand how SEO helps your business get found online. It’s a bit like having a sign out the front. Without a sign on the side[Continue Reading]
5 things that help ensure your businessās website build goes smoothly
If youād like your website project to go smoothly and painlessly (and letās be honest, who doesnāt want this), here are some things to do: š 1: Know your business plan ā even if itās not final or perfect. šØ 2: Solidify your visual style. šæ 3: Get some content. š¢ 4: Know your marketing[Continue Reading]

