Want to ensure your autistic, ADHD, or neurodivergent customers will stay on your website and reach out? Your neurodiverse audience won’t say what’s wrong with your website, they’ll simply leave because it’s too hard. In this snack-sized video, I’ll share a few quick tips to make your website more ND friendly. You can implement these[Continue Reading]
Category: Strategy
In the fast-paced world of digital marketing, success is about being proactive, not reactive. Craft a winning strategy that anticipates trends and engages your audience strategically. Stay ahead, stand out, and thrive in the digital landscape.
How to get reviews for your business? And why should you?
Reviews and testimonials are something you can pursue to help grow your business and attract more bookings and sales. In this article, I’m going to break down why, where your reviews get posted, and what you can do to encourage more of them. And yes, I’ll also weigh-in on what to do about negative reviews.[Continue Reading]
Local SEO not working anymore — common symptoms and what to do
Are you a local business owner scratching your head, wondering where all your online enquiries have gone? You’re not alone. It used to be that a decent local SEO strategy was like a magic wand for bringing in new customers. But lately, it feels like that wand has lost its sparkle. Let’s be honest: for[Continue Reading]
What is SEO? Let me explain it to you, plainly
If you want your business to last over the long haul, people need to know you exist. In this video, I’ll explain what SEO is in simple, no-tech terms. You’ll understand how SEO helps your business get found online. It’s a bit like having a sign out the front. Without a sign on the side[Continue Reading]
How to Write Newsletters That’ll Make Pet Parents Come Back for More
As a pet enthusiast, I know pet parents don’t just want advice, they want to feel seen, understood, and maybe even reassured that they’re doing a good job. Your newsletter isn’t just an email; it’s a way to build that connection. So, how do you make sure pet parents actually love your emails? In this[Continue Reading]
5 Signs it’s Time to Break Up With Your Digital Agency
If you’ve been feeling a little iffy about your agency, you’re not alone. And so you may want to check if your instincts are correct. As someone who’s spent a good chunk of their career working with them, I’ve seen how it looks from the inside. So in this article, I’m going to uncover some[Continue Reading]
Marketing for IT Support: Attract More Clients Without Extra Effort
Technology fails, like, quite often. And who do people look for when that happens? A skilled professional who knows IT inside-out. In other words, they look for expert IT support companies like you, when their tech systems backfire big time. Indeed, the market is there to be captured, folks. But how are you going to[Continue Reading]
Barriers to Advertising Adult Stores Online, and How to Get Through Them
Want to advertise your adult store online? Yeah, it’s rough, but not in the way you like it. 😉 Advertising adult stores online can be tricky… But like anything else, it can get better with experience and knowledge. Before we go on, I’m going to come out and say this: I’m not a very sexual[Continue Reading]
Episode 039: SEO first steps: How to start when you don’t know where to start (with guest Jules White)
If you’ve ever felt overwhelmed by SEO or unsure where to start, you’re not alone. Many online service providers know they need it but get stuck in the technical jargon and complicated strategies. The good news? SEO doesn’t have to be a mystery. In fact, there are simple, often overlooked benefits that can make a[Continue Reading]
Internet Marketing for Herbal Products – How to Thrive in the Ever-changing Digital Landscape
Do you have a herbal product business, and need to reach more people online? Given the nature of some products and regulations, it may not be possible to use PPC (Pay-per click) or other paid media channels. But that doesn’t mean all is lost! It’s still possible to use internet marketing for herbal products, you[Continue Reading]
