Want to know what’s involved and what to expect from boosted posts VS using the ads manager? This episode is for you! In this episode, I share my wisdom and experiences with setting up Facebook ad campaigns for success. I’d like for you to know what’s involved, before you start diving in. So let’s crack into it in this under 15 minute podcast!
Watch this episode on: YouTube. Listen on: Spotify, Apple Podcasts.
Summary
- My previous episode where I explain when to boost, and when not to.
- What to expect from boosted posts VS using the ads manager.
- When and why boosted posts fail.
- The difference in what’s involved.
- Understanding the layered approach go getting successful results with ads.
- My previous episode where I explain layered ad strategies.
- Why we need to craft our ads (i.e. speak to people) where they are relative to how well they know us.
Even though using the ads manager can give you more control over your strategy and results, it’s not for the faint of heart. I did an intensive, 10 week course on how to set up and manage Facebook ads properly. So yeah, while I can guide you around the interface in half a day, there’s so much more to it. A boosted post is boosting an existing piece of content. With the ads manager, you’ll need to work out layers to your strategy, craft content that gets clicks, and measure appropriately.
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