Is your web developer frustrating you? Is this a normal thing to expect when embarking on a website project? Whether you're hiring your first web designer or planning a website refresh, this episode will help you feel more prepared, ask the right questions, and avoid...
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Episode 047: How many emails is too many? And what is consent based marketing? (with Cat Doyle)
In this episode, Cat Doyle answers questions about email automation and consent-based marketing. Do you get stuck wondering how many emails to send? Or whether to do a quiz or a PDF? We got you! Watch this episode on: YouTube. Listen on: Spotify, Apple Podcasts. Cat...
Episode 046: Your new website is live, but it won’t get visitors until you do this…
If you build it, they won't come! 🙁 Here's why... You need to proactively promote yourself and your website. There's a common misbelief that the act of launching a website will cause a rush of new sales to fly in. That's not true! If you stop advertising, your website...
Episode 045: Facebook ads aren’t a magic wand—here’s what is
Understand what hustle means in your business and what you need to really focus on for a thriving business. Pamela hits us hard with the brutal truth about why we hate selling and why Facebook ads don't work. Yes, we can use social media—organic and or paid ads to get...
Episode 044: The real reason your Google Ads aren’t working in 2025
My friends, I am going to tell you exactly why your Google Ads are not working the same way they were 6 to 12 months ago. Watch this episode on: YouTube. Listen on: Spotify, Apple Podcasts. Transcript: Hey, this is Lou. I'm a digital business consultant, and I help...
Episode 043: Branding and AI: How it can make or break your image
Julie: "...the whole purpose of branding is to get you to really strongly share who you are and your expertise. And if you can… If you can beam that out really strongly, then you end up attracting the right people to you and turning the wrong ones away." Branding and...
Episode 042: Get more bookings without spending thousands on ads
I'm gonna be real with you: An agency or digital marketer might suggest you spend thousands of dollars on ads to get more bookings... But what if you didn't have to? No, you don’t need to pour thousands into ads to attract more patients—sometimes, your website likely...
Why Your Website Isn’t Bringing in Leads and How to Fix It
They say building a business website is an investment. And here you are—wondering why your well-crafted website isn’t reaping results. Why is my beautiful new website not getting leads? Trust me, I’ve been there too. Good news is that I learned from my mistakes! So,...
Episode 041: Before you hire a web designer… Make sure you know these things
Thinking about hiring a web designer but feeling overwhelmed? You’re not alone. Before you take the plunge, there are a few key things you should know—things that will save you time, money, and a lot of stress. As a web designer, I’ve seen too many business owners...
How to Write Newsletters That’ll Make Pet Parents Come Back for More
As a pet enthusiast, I know pet parents don’t just want advice, they want to feel seen, understood, and maybe even reassured that they’re doing a good job. Your newsletter isn’t just an email; it’s a way to build that connection. So, how do you make sure pet parents...
5 Signs it’s Time to Break Up With Your Digital Agency
If you’ve been feeling a little iffy about your agency, you’re not alone. And so you may want to check if your instincts are correct. As someone who’s spent a good chunk of their career working with them, I’ve seen how it looks from the inside. So in this article, I’m...
Marketing for IT Support: Attract More Clients Without Extra Effort
Technology fails, like, quite often. And who do people look for when that happens? A skilled professional who knows IT inside-out. In other words, they look for expert IT support companies like you, when their tech systems backfire big time. Indeed, the market is...